|Views vs Click Through Rate vs Conversion Rate and why its important|
|Timothy Hanson | November, 09 2017 01:10 PM | Comments (0)|
|Views, Click Throughs, Conversions there is a big difference.
The more and more I learn about online marketing I am
learning to focus on actions that bring only results.
I am going to put forward a very basic explanation
and give you an idea of why it matters
and explain the difference.
Views are just that.
Someone is looking at your ad, you might also here it
referred to as a "hit" but that is loose terminology.
Click-throughs are people that are viewing your
ad and actually click on something that grabs their attention.
You can easily start getting a handle on a good traffic source
by looking at this analytic.
It will vary based on the type of advertising you are doing.
If you are using a traffic exchange and watching or tracking your results
you are going to eventually find an ad, squeeze page, text banner
that will generate alot of click throughs.
It might be visually appealing, or have words that engage people to click.
I have alot of results with personally created banner ads
that are original to me and often times branded.
Here are 2 examples i made with adKreator
The first is just a personally created banner for one of my favorite traffic sources
It's not branded with any of my information,Just promoting a program
All I can say is it works and my click throughs are high with it.
Here is an example of a branded banner that gets
great click throughs and conversions for my free email course.
Alot of marketers on the free platforms forget about the
text ads. Take the time to experiment with them.
It takes alot of hits to generate click throughs but once you
find a text ad that works I can tell you it will convert like a champ.
It doesnt have to be fancy, look at it as a headline.
Onto the almighty conversion.
This is the thing we are all after.
Getting someone to join our offer
A lead capture to our list
A signup to our super duper program
and hopefully a sale.
You have to be able to offer something that people need,
you know the ad showing the latest and greatest
that folks just can do with out.
It is so easy to get lost in the hum drum of free advertising.
How many hours do you waste away clicking, reading, posting links
at sources that are just not converting. One way I try to help
my list subscribers is by releasing my best converting ad
sources monthly. It is just my way of sharing where I am
getting results to help those that dont understand where the
advertising is hot and where its not.
Everyone will have different results based on what and how they are promoting.
The people on my list that have followed my easy to use free business plan
are the ones who have found the most success.
The ones that have learned to build a list and use tracking are the ones that
are seeing results.
Id love to connect with you
Maybe something I am doing will add value and help what you are doing
and vice versa.
If you want to get on my list and start learning free
reach out and contact me and i will send you a link to get started.
Have a great Day
thanson645 on skype
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